The world is full of content. Everybody produces content.

Content can be:

As designers, we will receive content which we will have to curate and design around within our briefs. We must curate content for clients, by asking ourselves What is the most important content? What do users want to see?

User Story

A user story is similar to a user persona, except it is more based on a users needs. Different users have different needs, so each user story will flow differently according to this. These types of conceptual user stories help us have empathy for our users, and understand them better. This all plays into the golden rule of human centred design.

A basic template is as follows:

As a [user], I want to [do action], so that [specific needs are met].

Visual Grammar

Visual grammar includes colour, typography, icons etc. It’s all about the visual way we can inform users about things, e.g interactions where a loading bar informs you that the action is being completed. Every piece of UI should have a job.

Narrative

This includes information about a product which is critical, some additional information, and some that is nice to have.

Analysing Narrative of the Nokia 3210

The Nokia 3210 was originally released in 1999. It was popular for its sleek design and pre-installed games, most famously ‘Snake’. In modern times the phone has been cemented into public knowledge as an indestructible phone with a long batter life, sometimes being colloquially referred to as the ‘Nokia Brick’.